Yu Ye Washing Equipment Research Center 
 Features: Functional subdivision obviously, the same brands have different hair care products, natural, plant-based products created, people's perception of the hair into a new stage of comprehensive care. 

 Representative Brand: Olive Gleditsia shampoo, conditioner shampoo century, Lux Sunsilk, Rejoice dandruff combo, Kao, Shi-fen, Clairol Herbal Essences shampoo, etc. 

 Features: deep cleaning deep repair, it is no longer satisfied simply wash and supple, but for the healthy and clean from the inside out, therefore, more effective personal care products began to enter one of you my life. 

 Representative Brand: Head & Shoulders, Rejoice, ASCEND, Pantene, Vidal Sassoon, Clairol, SLEK, Feng Ying 

 The past two years, the main push hair products on the market growing segments of product features for damaged hair, moisturizing hair loss, dandruff and other multi-functional products available moisture; a lot of skin care ingredients and concepts have been widely used in shampoo such as L'Oreal and more efficient nutrient shampoo can not only clean the hair, the head can also nourish the skin, one double-effect Clairol shampoo and moisturizing plant extracts will also be organically combined effect; medicine plants Natural ingredients are increasingly becoming a function of the other shampoo products selling point; anti-hair loss and promote hair growth shampoo concern. Black hair black hair and nourishing hair conditioning, dandruff, anti-off just off, the last two years to promote hair growth as the main selling points of hair care products. Throughout the shampoo market in China today, in addition to the five P & G brands and Lux, Sunsilk, Dove and poetry old brand, the BONS Feng Ying and SLEK to separate the known personal care professional Wella, and continuous shows the strength of the Revlon, Shiseido, Zusi and so are all the brand has introduced its own qualities and characteristics will be displayed in front of us, you can expect tomorrow's Chinese shampoo will leave our industry more beautiful memory. However, many simulation products on the market, as real, very difficult for consumers to distinguish between true and false, if a high degree of simulation, using the results were good, manufacturers are also real to the enemy.